Some Comments On Distribution...
Posted: Sun Aug 05, 2007 2:04 pm
Although there are a number of you that may disagree with me as of yet, I think that the last few months have seen a tremendous boost in the avaliability and distribution of our small-scale military products. 21c is now avaliable not just at Wal Mart and online, but at TRU as well. BBI products are now being sold for cheap at Target, in addition to TRU and online. This is all very good news for us
Further, I think we have also seen hard evidence of just how crappy Wal Mart's distribution really is. Now, I have found most the new items and re-releases at Wal Mart this summer. However, in some cases it took over a month for them arrive and some items still have not shown. When the new stuff did arrive, it was scattered out over the 7 Wal Marts within a 30 mile radius of my location, not making them easy to find.
Contrast this with Toys R Us and Target. Toys R Us gets in the new stuff. My local stores did take their time, but still within 10 days of the first sighting, at least one of my stores had the new 21c items! Further, the items were not contained to one area of the country as Wal Mart products usually are. They have now been seen from the East Coast to the West Coast in under a month. Amazing!
Target is the same. It has only been a few days since the first sightings, but Targets from Florida to California have gotten in the BBI products. Heck, two Target stores in my area on the same street and seperated only by 3 miles have identical large selections of BBI products! Hows that for effective distribution?
Again, there are many who will disagree, but I still think that having 21c and BBI at TRU, Target, and Wal Mart is a great help for us. This summer has been one of the more "productive" summers for me as far as finding small-scale military products at mass retail. There were no wild goose chases like I had to make last year for the Avenger (still waiting for those in the Fresno Wal Marts
). I get the idea it has been the same for a number of other boardmembers as well!
Respond to this as you like, but I just had to share my positive thoughts

Further, I think we have also seen hard evidence of just how crappy Wal Mart's distribution really is. Now, I have found most the new items and re-releases at Wal Mart this summer. However, in some cases it took over a month for them arrive and some items still have not shown. When the new stuff did arrive, it was scattered out over the 7 Wal Marts within a 30 mile radius of my location, not making them easy to find.
Contrast this with Toys R Us and Target. Toys R Us gets in the new stuff. My local stores did take their time, but still within 10 days of the first sighting, at least one of my stores had the new 21c items! Further, the items were not contained to one area of the country as Wal Mart products usually are. They have now been seen from the East Coast to the West Coast in under a month. Amazing!
Target is the same. It has only been a few days since the first sightings, but Targets from Florida to California have gotten in the BBI products. Heck, two Target stores in my area on the same street and seperated only by 3 miles have identical large selections of BBI products! Hows that for effective distribution?
Again, there are many who will disagree, but I still think that having 21c and BBI at TRU, Target, and Wal Mart is a great help for us. This summer has been one of the more "productive" summers for me as far as finding small-scale military products at mass retail. There were no wild goose chases like I had to make last year for the Avenger (still waiting for those in the Fresno Wal Marts

Respond to this as you like, but I just had to share my positive thoughts
